Who doesn’t want their brand to be awesome? Well, it turns out that to make your brand epic, you need to follow the EPIC framework! It was developed by the Creative Shop team at Facebook and Instagram. EPIC stands for existence, purpose, Identity, and connection. These four pillars are crucial for brand building in the …
The best way to start your Instagram growth journey is to start with the basics! The answer to building your Instagram audience and maximizing engagement often lies in simple activities that often go unnoticed. It takes time to build a solid Instagram following, but by covering off on the basics, and building from there, you …
Welcome to the second part of our “Know Your Marketing Strategy” series wherein we help you understand the plethora of ways in which brands across the globe tell their story to their target audience. In the previous blog, we covered Above The Line Marketing, Below The Line Marketing, Account Based Marketing, Affiliate Marketing, and Affinity …
With the rise in channels and ways to connect with people increases, the marketing strategies also keep increasing and evolving. This series of blogs would help you understand the plethora of ways, brands tell their story to their target audience. But the underlying factor of all these strategies remains the same – for businesses to …
You see a famous local restaurant popping up on your google search results page every time you search for “restaurant near me”. Wondering how you can get your business shown up in a similar fashion? Let’s dive into it! What is Google My Business? According to Google: “Google My Business is a free tool that allows …
Google My Business – What Is It & Why You Need It?Read More »